Why Melting Formulas Are Skincare’s Latest Obsession

The latest beauty craze from East Asia – alchemic, melt-into-your-skin formulas – promises clearer, smoother, healthier complexions. Does it really work? Vogue investigates.

There’s a new category of beauty product you need to make space for on your shelf. Forget serums, oils, creams, gels or even essences; this latest innovation is “melting formulas”, which transform themselves during use – from solid into liquid, gel into oil, water into milk. Like many beauty trends, their origins can be traced to Korea and Japan, but the products aren’t just about alchemic wizardry: experts claim they’re gentler, more easily absorbed by the skin and able to fight everything from breakouts to fine lines. Voguelooks at the ones to try now.

“Melting cleansers are wonderful because you apply them first on your fingers and this allows the product to adjust to your body’s temperature, enabling it to penetrate the skin, and lift dirt and pollution more effectively without stripping the skin’s protective layer,” explains Quantum Botanika founder Nataliya Robinson.

Comments are closed.

Related Blog Posts

See All Blog Posts

SAY YES TO: THE ANIMAL-FRIENDLY VEGAN FACIAL BY NATALIYA ROBINSON

This week’s beauty guinea pig is skincare refusenik Ellie Austin. She tests a facial designed for plant-lovers. The USP A facial for people who want to avoid animal-derived products, whether for health or ethical reasons. It involves the same steps as your everyday omnivore facial, but with creams, serums and masks that are 100% sourced … Continued

continue reading »

Bubbles on the skin

Sparkling water is surprisingly refreshing for the skin. It cleanses the pores and makes the skin feel plump. Most importantly washing your skin with sparkling water or using it instead of an ordinary toner is beneficial for all skin types without any side effects such as skin irritation when compared to traditional commercial skin care products.  … Continued

continue reading »

What Is Manual Lymph Drainage?

Last year I studied for my qualification in Manual Lymph Drainage (MLD) in Los Angeles. But what exactly is MLD and how can it benefit you? MLD is a massage technique that was developed by Denmark’s Dr Emil Vodder in the 1930s. It soon became popular in Europe as a way of dramatically improving the … Continued

continue reading »
See All Blog Posts